The future of trading is set to be anything but dull. The forex market is currently the largest and most liquid market in the world in terms of the trading volume. With an average daily turnover of $5 trillion, it’s not hard to see why this market has long been a favourite for investors. As technology advances, innovations like virtual reality (VR) and augmented reality (AR) will continue to change how we trade and interact with currencies. These technologies will allow traders to stay connected even when they are on the go and truly get an immersive trading experience. Although the concept of the Metaverse and virtual worlds is nothing new and has existed in other forms. Facebook’s recent rebrand to Meta has given the Metaverse, and the related technologies of virtual and augmented reality, a big boost.
What is the Metaverse?
The Metaverse is a term coined by Neal Stephenson in his 1992 science fiction novel Snow Crash. The novel depicts a virtual reality environment where people existed as 3D avatars. Today, the Metaverse is a fully immersive, 3D environment accessed through VR headsets. In this virtual world, anything is possible. Simple everyday situations such as watching a movie with friends or family and closing the distance while being on the other side of the world. Or attend university in an immersive setting that is much more engaging than current online education. With unique avatars of themselves, users can communicate more easily with each other within the virtual world without having to be physically present. The Metaverse has been described as the future of the internet because it has many potential applications in various industries such as finance, healthcare, education and more. It might also revolutionize forex trading by providing traders with an immersive trading experience while helping brokerages effectively build customer trust and loyalty. In this digital world, we are limited only by imagination on what we can do.
Potential benefits of the Metaverse in Forex industry
We are all aware that the goal of the financial industry is to make its services attractive and as accessible as possible to potential customers. In this fast-paced industry, the introduction of computers and the advancement of technology has shaped the present, while the Metaverse-created virtual worlds might continue to shape the future of the forex industry.
Immersive trading experience in VR
The first and most evident way that VR will revolutionize forex trading is through immersive trading experiences. For example, Metaverse will allow traders to trade in 3D with a 360-degree view of their trading environment. With VR headsets, it will be possible to trade from anywhere in the world and still have access to a professional trading desk at a fraction of the cost. Ultimately, keeping up with the major market events would be an immersive trading experience without distractions. All that is needed is a headset to start trading right away.
Attracting new traders with an engaging learning environment
Although investing early in educational material is one of the best ways of reaching potential customers, one of the problems is creating an engaging learning environment. This is where the Metaverse could provide endless opportunities to businesses’ and improve education, as VR-based learning has revealed to boost engagement. With the help of Metaverse, brokers could create virtual spaces where they can organize seminars, webinars, and courses for their customers in an interactive, fun, and engaging way.
Improved customer service experience
Customer interactions are one of the most significant aspects of a brokerage that meta-reality will alter. Several companies, such as the Bank of America, are already investing in VR training for their workers to keep up with the trend. Several industries, including financial institutions, plan to advance their AI-powered virtual assistant services such as chatbots to adapt to VR and provide a better customer experience. It will not only help obtain a better understanding of your customers and develop more empathic interactions, but also increase client satisfaction and loyalty through a more effective communication.
Better connection with other traders
With the help of a virtual world, traders will get an immersive trading experience that brings them right into the middle of the action. As a trader, you would be able to see what other traders are doing in real-time and even interact with fellow investors. Notably, this feature is not just for entertainment. It allows traders to stay connected and network even while they are in other parts of the world. The social aspects that VR technology could bring to the market would help attract more traders and increase engagement and retention rates.
When it comes to the future of forex trading, Metaverse-created virtual world has the potential to open new possibilities. This ground-breaking technology can revolutionize forex trading by offering an immersive trading experience with VR and AR. Although there are many benefits to this type of future, the most important ones are the ability to trade anywhere in the world, developing trust among the user base, and the ability to connect with fellow traders worldwide. While still in its early stages, the technology is evolving fast and successfully adopted across multiple industries. With the potential of being a $1 trillion industry within a decade, businesses must start preparing for a metaverse-dominated future.