Plugit Reveals Rebrand

PLUGIT rebranding image

Plugit, one of the leading technology providers to the global forex brokerage industry, has revealed its new logo and website, the culmination of a wide-ranging rebranding process built around YOONIT, the company’s game-changing comprehensive solution.

Since 2012, Plugit has been one of the sector’s most innovative suppliers, giving brokerages of all sizes the tools to achieve success in an ultra-competitive arena. YOONIT is the fusion of Plugit’s most popular and powerful products into a complete, modular and fully customizable system designed to deliver maximum profitability to clients.The cloud-based platform enables brokerages to enjoy the full automation and real-time synchronization of all daily activities through a unified, multilingual dashboard that any authorized employee can access. By unifying their operations, retail trading companies can now benefit from 360-degree visibility, master data management and instant knowledge sharing between departments.

Built on Microsoft Azure infrastructure and fully compatible with MT4 and MT5, YOONIT combines advanced CRM capabilities geared towards optimizing lifetime value throughout the customer journey with granular performance figures for managers and real-time P&L figures for C-suite executives. It also features the industry’s only tiered margin risk solution, allowing brokers to limit leverage during periods of unexpectedly high trading volume and exposure.

The new website, created by a hand-picked team of UI/UX specialists and graphic artists, reflects the vision and values at the core of the brand – effectiveness, efficiency, scalability and sustainability – and was designed to mirror the intuitiveness that is at the heart of YOONIT’s appeal.

Commenting on the launch, Plugit CEO Jalal Faour said: “I commissioned the rebranding of Plugit to express the evolution of our company into a world leader in the trading tech space. The release of YOONIT, the result of over a year of intensive efforts by multiple teams, was the impetus for the project and I’m very pleased with the results.
“We now offer a powerful and versatile trading support solution with strong corporate assets to match. With the firm foundations we’ve established over the past few years, the momentum generated by YOONIT, and the enhanced strength of our brand, I’m looking forward to accelerating our current growth trajectory,” he added.

Original article posted on e-forex.net.