Posts by Plugit
MAM Accounts – Win, Win for Brokers and Traders!
The PLUGIT MAM (Multi-Account Manager) plugin offers eight allocation methods that help forex brokers manage multiple accounts and distribute trades among their clients. We designed these allocation methods to provide flexibility and convenience while catering to the specific needs and preferences of both brokers and their clients. Let’s analyze each method in detail and discuss…
Read MorePLUGIT Forex CRM – Streamlining Operations and Reducing Costs For Brokers
Forex brokers operate in a dynamic and competitive environment where cost reduction and operational efficiency are vital for success. In this digital era, leveraging customer relationship management (CRM) systems has become a game-changer for businesses across industries, including forex brokers. CRM systems provide various benefits that help reduce costs, optimize operations, and enhance customer relationships.…
Read MoreExpanding Opportunities: Why Brokers Should Offer MAM Accounts to Traders
In today’s competitive financial market, brokers continually seek ways to enhance their service offerings and attract a broader client base. One solution gaining popularity is providing Multi-Account Manager (MAM) accounts. Offering MAM accounts to your traders is an effective way to acquire and retain more clients for your brokerage. These clients tend to be higher…
Read MoreUnderstanding Retail Traders’ Behavior
In the world of forex trading, some assets are far more widely traded by retail traders. The popularity of these assets can be attributed to market size, liquidity, volatility, and accessibility. Here are some of the most commonly traded assets at retail forex brokers: Currency Pairs: Forex trading primarily involves buying and selling currency pairs.…
Read MoreClient Segmentation and Your CRM: Optimizing Forex Broker Success
In the highly competitive world of Forex trading, brokers face numerous challenges in acquiring and retaining clients, making client segmentation and your CRM one of the crucial elements of a successful brokerage. With the ever-increasing demands of the market, it has become crucial for Forex brokers to utilize practical tools and strategies to enhance their…
Read MoreEssential Payment Processor Features for Forex Brokers
In the fast-paced world of Forex trading, efficient and reliable payment processing is a crucial element for success. Forex brokers rely on payment processors to facilitate smooth transactions, ensuring quick and secure deposits and withdrawals for their clients. Attracting new clients and FTDs has become expensive as marketing and acquisition costs have soared over the…
Read MoreBroker Risk Management And Dynamic Margin
Forex and CFD trading are leveraged products and, by their very nature, involve a degree of risk for both retail traders and broker operators. While various risk management solutions are available to brokers, many of these tend to be reactive in design rather than proactive (Dynamic Margin). Trading today has become a much more complicated…
Read MoreU.S. Bank Closures: Silvergate, SVB, Signature
March is turning out to be a downer for U.S. banks, with three shuttering their operations in four days. Silvergate Bank was the first to go on March 8, followed by SVB on the 10th, and Signature Bank, the latest to fold, on the 12th. It turns out you can get hat tricks in banking,…
Read MoreSocial Trading Trends For 2023
Social Trading isn’t a new concept, as the idea has existed since 2008. It very quickly gained traction with traders and soon became a staple across broker offerings. The term Social Trading covers a broad category of products. While these all fall within the social trading concept, they do have differences in the approach and…
Read MoreHow to Optimize Customer Lifetime Value using a CRM
Customer Lifetime Value (CLV) measures the net value a customer brings to a business throughout their relationship. A high CLV indicates that a customer is profitable for a business. Customer lifetime value (CLV) is the total money a customer spends with a business. Optimizing CLV involves: Increasing the revenue generated from each customer by encouraging…
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